Lush Naked Shop

Milan… Milan is a big city, you drink, you eat and… you get naked! No, we are not crazy, but we decided to join the #NakedRevolution not stripping our clothes, but getting rid of the useless packaging. How? Opening the first Lush Naked Shop in the world! The store is located in via Torino 42 in Milan, and was inaugurated on June 1st 2018, on the occasion of the 20th anniversary of the brand in Italy. What’s different with the other Lush stores? Well, this is the first to challenge the current state of the cosmetic industry, offering a wide range of products exclusively naked, solid and free of any…